.2Performant, a Romanian innovation and partner advertising and marketing solutions business, introduced on Monday, September 9, at the Bucharest Stock Market, that it aims to get the Profitshare partner networks in Romania and Bulgaria coming from Conversion Advertising And Marketing. Simultaneously, Dante International, the proprietor of eMAG, are going to come to be an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors ended an initial deal to acquire the Profitshare.ro and Profitshare.bg affiliate networks possessed by Sale Advertising S.R.L. and Transformation Marketing EOOD.
The deal describes the principles of the deal as well as is not legally binding, conforming to the business press presented through Economedia.The operation entails the move of the Profitshare service lines coming from Sale Marketing S.R.L. as well as Conversion Marketing EOOD (as dealers) to 2Performant (as the buyer). Dante International S.A.
(majority shareholder of Transformation Marketing S.R.L.) will certainly belong to the business transmission deal as a backer.” The moment the Profitshare deal is accomplished, our company are going to grow our present capacity and also diversify our client portfolio in both Romania as well as Bulgaria. We still possess a few essential measures to complete, however I am actually self-assured that the teams involved in the purchase on each edges will take care of to finish them successfully. Our experts are going to announce our post-acquisition strategies after settling the acquisition according to the last agreement,” claimed Dorin Boerescu, Chief Executive Officer as well as Co-Founder of 2Performant System.The purchase rate is RON 4.3 million, and also will be paid out 55% in money and forty five% in 2Performant reveals by means of a capital rise..” 2Performant is a youthful and compelling firm with worths that reverberate with us.
Our team anticipate that, after the transaction is actually completed, the Profitshare business integrated with 2Performant will definitely provide higher worth to its customers,” pointed out Tudor Manea, General Manager of Dante International SA.2Performant additionally notes that numerous actions continue to be to finish and also settle the purchase, like the effective finalization of the as a result of persistance study by 2Performant.Profitshare was actually released in 2012 and currently possesses a portfolio of 250 partner plans (featuring the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Photo source: the business).